Food Bank

project
Public Awareness Ad
client
Student Project – Studio Projects
credits
Layout and Photography by Michael D. Gillie.  Permission received to use the Gleaners Food Bank logo.
brief
Create an advertisement for a Food Bank that highlights the ability to double your contribution by using the Michigan 50% tax credit.
insight
The Gleaners Food Bank is an organization that I have supported for many years and I remind people about the tax credit.
solution
Simple message of getting six bags of groceries instead of 3.  Used “whole-wheat” color scheme.
results
Warm and inviting Public Awareness Advertisement.